All of our classes for summer school!

BRANDING 101 – MAKE AN IMPACT
“Branding Creates Trust

A professional appearance builds credibility and trust. People are more likely to purchase from a business that appears polished and legitimate. Emotional reactions are hardwired into our brains.”

This class is ideal for anyone who wants to get their business image out of a crazy mess and up to standard. Learn how to make your own logo (without paying a fortune for it), what a brand board is and how to make one, plus tricks for keeping your social media on brand.

WEB DESIGN & SEO
45% of small business in the United States don’t have a website. WHY????

We are living in a special age in history, one in which building a website isn’t just for web developers anymore. We, the little people who don’t know how to code, can now make amazing and functional websites with Content Management Systems like Weebly, Squarespace, Wix, WordPress, Kajabi, Website Builder, and so many more.

This class is perfect if you want to learn how to create your own website. If the process seems is daunting and intimidating, no need to fear, this class will help. If you already have a website running on a content management system like the ones mentioned above and you aren’t sure how to update it or manage it, come!

We will also talk about SEO (Search Engine Optimization). I will tell you how I got my brand new website ranking on Google 2 months after launching and how you can do the same. I will teach you how to understand Google and what you can do to get your business ranking fast.

SOCIAL MEDIA FOR MARKETING with Dan Pinne
Ah…social media. Do you really need it? Or can you get by without it?

The answer is yes. You can GET BY without it, but when it comes to your business, do you really just want to “just get by?”

I’m assuming you’re saying “hell no!” Because we don’t just want to get by, we want to crush it! And what better way to do that than by taking full advantage of social media?

The amount of social networks that keep popping up every day is hard to keep track of and it might even make your head spin to think about having to use ALL of them for your business.

Good news is, you don’t have to. In this niche of permanent makeup and microblading, the only 2 that you really need to pay attention to are Instagram and Facebook.

In this class, we are going to talk about how to grow an audience on both of these social networks and how to use them to attract clients to your business. We will dedicate a special portion of the class to talk about Facebook Ads, Dan’s specialty.

If you’ve ever tried to run a Facebook ads campaign on your own only to be disappointed, listen up! Dan will give you all his hard-acquired insight into how to run a successful Facebook Ads campaign.

CREATE YOUR MARKETING PLAN
Wanna start doing business like the big boys? Create a marketing plan.

Marketing is essential for any business. Not only do you need to plan what services you are going to offer and how much you will profit from each, but you need to plan how you are going to get clients through your door.

This class is where everything we’ve learned about marketing comes into play. We will create a marketing plan for your business, complete with budget, strategies and timelines. This marketing plan shall be your bible and guide for how to advertise your business during the upcoming quarters.